Regulating PR, Working Harder and Leaving Google

This week was kind of a whirlwind wrapping up a trip to SXSW and then coming back to three days filled of meetings. The weekend looks just as busy as we’ll be looking at the house we are under agreement on with an inspector. How was your week? Hopefully you are having just a good one with awesome weekend plans. So without further babbling, here’s this week’s edition of Five for Friday.

The Most Effective Marketing I Saw at SXSW – at conferences, brands blast you with their marketing messages. It makes sense and can be extremely effective. In this post, Tom Webster talks about how Chevy won his attention at SXSW.

Why I left Google – this is an awesome post that highlights some of the inner workings of Google and how obsessed they are with Google+ and how it might not be healthy. This post has made its rounds so apologies if you have seen it already.

Five Takeaways from SXSW Interactive 2012 – my buddy Chuck Hemann takes a look at what five trends stood out to him at this year’s SXSW.

Stop Complaining and Work Harder at Conferences If You Want to Succeed – a lot of people bitched after this weekend on how conferences are worthless and how they are disappointed more times than not after attending. To me a conference is only as good as the work that you put in during it. This post highlights that thought.

Call for Regulation In the PR Industry – I don’t get into PR discussions too much these days. It is mostly because I really don’t practice it all that much. This post from Gini Dietrich piqued my interest because it is a hot-button topic and caused a good stir. Where do you stand on the issue?

Bonus Video

8 Responses to Regulating PR, Working Harder and Leaving Google
  1. ginidietrich
    March 16, 2012 | 8:10 am

    That darn blog post has created quite the stir. People DEFINITELY don’t want the apple cart upset. It’s given me a lot of fodder for consideration.

  2. jeffespo
    March 16, 2012 | 8:27 am

    @ginidietrich TY deary…

  3. jeffespo
    March 16, 2012 | 1:16 pm

    @jenniferwindrum thanks Bippy

  4. jenniferwindrum
    March 16, 2012 | 1:52 pm

    @jeffespo Thanks Better Bippy

  5. jeffespo
    March 16, 2012 | 3:52 pm

     @ginidietrich And you know what, you were 100% correct. People would rather let assholes do a job and worry about what regulations might cause than fix an issue. But hey we have a shiny new definition of PR YAY!!!!

  6. ginidietrich
    March 16, 2012 | 3:59 pm

     @jeffespo I hate the definition. You know that. But I’ve been privy to a strategy discussion that only begins with the definition change. If we are to require certification of the industry, it starts with having ONE definition (there are more than 250 right now) and to had it adopted by all. I don’t think the definition that came out of that exercise is the right one, but now I understand why PRSA did it. And, if they can keep moving that ball forward, they’re going to have my undying support.

  7. jeffespo
    March 16, 2012 | 7:27 pm

     @ginidietrich I can see that and wish I was as cool as you (but you know that) hopefully this super secret intel is awesome and you can un-piss off folks 🙂

  8. rachaelseda
    March 19, 2012 | 2:47 pm

    RT @Tinu Regulating PR, Working Harder and Leaving Google http://t.co/PSaJSPSE via @jeffespo

Regulating PR, Working Harder and Leaving Google

This week was kind of a whirlwind wrapping up a trip to SXSW and then coming back to three days filled of meetings. The weekend looks just as busy as we’ll be looking at the house we are under agreement on with an inspector. How was your week? Hopefully you are having just a good one with awesome weekend plans. So without further babbling, here’s this week’s edition of Five for Friday.

The Most Effective Marketing I Saw at SXSW – at conferences, brands blast you with their marketing messages. It makes sense and can be extremely effective. In this post, Tom Webster talks about how Chevy won his attention at SXSW.

Why I left Google – this is an awesome post that highlights some of the inner workings of Google and how obsessed they are with Google+ and how it might not be healthy. This post has made its rounds so apologies if you have seen it already.

Five Takeaways from SXSW Interactive 2012 – my buddy Chuck Hemann takes a look at what five trends stood out to him at this year’s SXSW.

Stop Complaining and Work Harder at Conferences If You Want to Succeed – a lot of people bitched after this weekend on how conferences are worthless and how they are disappointed more times than not after attending. To me a conference is only as good as the work that you put in during it. This post highlights that thought.

Call for Regulation In the PR Industry – I don’t get into PR discussions too much these days. It is mostly because I really don’t practice it all that much. This post from Gini Dietrich piqued my interest because it is a hot-button topic and caused a good stir. Where do you stand on the issue?

Bonus Video

8 Responses to Regulating PR, Working Harder and Leaving Google
  1. ginidietrich
    March 16, 2012 | 8:10 am

    That darn blog post has created quite the stir. People DEFINITELY don’t want the apple cart upset. It’s given me a lot of fodder for consideration.

  2. jeffespo
    March 16, 2012 | 8:27 am

    @ginidietrich TY deary…

  3. jeffespo
    March 16, 2012 | 1:16 pm

    @jenniferwindrum thanks Bippy

  4. jenniferwindrum
    March 16, 2012 | 1:52 pm

    @jeffespo Thanks Better Bippy

  5. jeffespo
    March 16, 2012 | 3:52 pm

     @ginidietrich And you know what, you were 100% correct. People would rather let assholes do a job and worry about what regulations might cause than fix an issue. But hey we have a shiny new definition of PR YAY!!!!

  6. ginidietrich
    March 16, 2012 | 3:59 pm

     @jeffespo I hate the definition. You know that. But I’ve been privy to a strategy discussion that only begins with the definition change. If we are to require certification of the industry, it starts with having ONE definition (there are more than 250 right now) and to had it adopted by all. I don’t think the definition that came out of that exercise is the right one, but now I understand why PRSA did it. And, if they can keep moving that ball forward, they’re going to have my undying support.

  7. jeffespo
    March 16, 2012 | 7:27 pm

     @ginidietrich I can see that and wish I was as cool as you (but you know that) hopefully this super secret intel is awesome and you can un-piss off folks 🙂

  8. rachaelseda
    March 19, 2012 | 2:47 pm

    RT @Tinu Regulating PR, Working Harder and Leaving Google http://t.co/PSaJSPSE via @jeffespo

Regulating PR, Working Harder and Leaving Google

This week was kind of a whirlwind wrapping up a trip to SXSW and then coming back to three days filled of meetings. The weekend looks just as busy as we’ll be looking at the house we are under agreement on with an inspector. How was your week? Hopefully you are having just a good one with awesome weekend plans. So without further babbling, here’s this week’s edition of Five for Friday.

The Most Effective Marketing I Saw at SXSW – at conferences, brands blast you with their marketing messages. It makes sense and can be extremely effective. In this post, Tom Webster talks about how Chevy won his attention at SXSW.

Why I left Google – this is an awesome post that highlights some of the inner workings of Google and how obsessed they are with Google+ and how it might not be healthy. This post has made its rounds so apologies if you have seen it already.

Five Takeaways from SXSW Interactive 2012 – my buddy Chuck Hemann takes a look at what five trends stood out to him at this year’s SXSW.

Stop Complaining and Work Harder at Conferences If You Want to Succeed – a lot of people bitched after this weekend on how conferences are worthless and how they are disappointed more times than not after attending. To me a conference is only as good as the work that you put in during it. This post highlights that thought.

Call for Regulation In the PR Industry – I don’t get into PR discussions too much these days. It is mostly because I really don’t practice it all that much. This post from Gini Dietrich piqued my interest because it is a hot-button topic and caused a good stir. Where do you stand on the issue?

Bonus Video

8 Responses to Regulating PR, Working Harder and Leaving Google
  1. ginidietrich
    March 16, 2012 | 8:10 am

    That darn blog post has created quite the stir. People DEFINITELY don’t want the apple cart upset. It’s given me a lot of fodder for consideration.

  2. jeffespo
    March 16, 2012 | 8:27 am

    @ginidietrich TY deary…

  3. jeffespo
    March 16, 2012 | 1:16 pm

    @jenniferwindrum thanks Bippy

  4. jenniferwindrum
    March 16, 2012 | 1:52 pm

    @jeffespo Thanks Better Bippy

  5. jeffespo
    March 16, 2012 | 3:52 pm

     @ginidietrich And you know what, you were 100% correct. People would rather let assholes do a job and worry about what regulations might cause than fix an issue. But hey we have a shiny new definition of PR YAY!!!!

  6. ginidietrich
    March 16, 2012 | 3:59 pm

     @jeffespo I hate the definition. You know that. But I’ve been privy to a strategy discussion that only begins with the definition change. If we are to require certification of the industry, it starts with having ONE definition (there are more than 250 right now) and to had it adopted by all. I don’t think the definition that came out of that exercise is the right one, but now I understand why PRSA did it. And, if they can keep moving that ball forward, they’re going to have my undying support.

  7. jeffespo
    March 16, 2012 | 7:27 pm

     @ginidietrich I can see that and wish I was as cool as you (but you know that) hopefully this super secret intel is awesome and you can un-piss off folks 🙂

  8. rachaelseda
    March 19, 2012 | 2:47 pm

    RT @Tinu Regulating PR, Working Harder and Leaving Google http://t.co/PSaJSPSE via @jeffespo

Regulating PR, Working Harder and Leaving Google

This week was kind of a whirlwind wrapping up a trip to SXSW and then coming back to three days filled of meetings. The weekend looks just as busy as we’ll be looking at the house we are under agreement on with an inspector. How was your week? Hopefully you are having just a good one with awesome weekend plans. So without further babbling, here’s this week’s edition of Five for Friday.

The Most Effective Marketing I Saw at SXSW – at conferences, brands blast you with their marketing messages. It makes sense and can be extremely effective. In this post, Tom Webster talks about how Chevy won his attention at SXSW.

Why I left Google – this is an awesome post that highlights some of the inner workings of Google and how obsessed they are with Google+ and how it might not be healthy. This post has made its rounds so apologies if you have seen it already.

Five Takeaways from SXSW Interactive 2012 – my buddy Chuck Hemann takes a look at what five trends stood out to him at this year’s SXSW.

Stop Complaining and Work Harder at Conferences If You Want to Succeed – a lot of people bitched after this weekend on how conferences are worthless and how they are disappointed more times than not after attending. To me a conference is only as good as the work that you put in during it. This post highlights that thought.

Call for Regulation In the PR Industry – I don’t get into PR discussions too much these days. It is mostly because I really don’t practice it all that much. This post from Gini Dietrich piqued my interest because it is a hot-button topic and caused a good stir. Where do you stand on the issue?

Bonus Video

8 Responses to Regulating PR, Working Harder and Leaving Google
  1. ginidietrich
    March 16, 2012 | 8:10 am

    That darn blog post has created quite the stir. People DEFINITELY don’t want the apple cart upset. It’s given me a lot of fodder for consideration.

  2. jeffespo
    March 16, 2012 | 8:27 am

    @ginidietrich TY deary…

  3. jeffespo
    March 16, 2012 | 1:16 pm

    @jenniferwindrum thanks Bippy

  4. jenniferwindrum
    March 16, 2012 | 1:52 pm

    @jeffespo Thanks Better Bippy

  5. jeffespo
    March 16, 2012 | 3:52 pm

     @ginidietrich And you know what, you were 100% correct. People would rather let assholes do a job and worry about what regulations might cause than fix an issue. But hey we have a shiny new definition of PR YAY!!!!

  6. ginidietrich
    March 16, 2012 | 3:59 pm

     @jeffespo I hate the definition. You know that. But I’ve been privy to a strategy discussion that only begins with the definition change. If we are to require certification of the industry, it starts with having ONE definition (there are more than 250 right now) and to had it adopted by all. I don’t think the definition that came out of that exercise is the right one, but now I understand why PRSA did it. And, if they can keep moving that ball forward, they’re going to have my undying support.

  7. jeffespo
    March 16, 2012 | 7:27 pm

     @ginidietrich I can see that and wish I was as cool as you (but you know that) hopefully this super secret intel is awesome and you can un-piss off folks 🙂

  8. rachaelseda
    March 19, 2012 | 2:47 pm

    RT @Tinu Regulating PR, Working Harder and Leaving Google http://t.co/PSaJSPSE via @jeffespo

Regulating PR, Working Harder and Leaving Google

This week was kind of a whirlwind wrapping up a trip to SXSW and then coming back to three days filled of meetings. The weekend looks just as busy as we’ll be looking at the house we are under agreement on with an inspector. How was your week? Hopefully you are having just a good one with awesome weekend plans. So without further babbling, here’s this week’s edition of Five for Friday.

The Most Effective Marketing I Saw at SXSW – at conferences, brands blast you with their marketing messages. It makes sense and can be extremely effective. In this post, Tom Webster talks about how Chevy won his attention at SXSW.

Why I left Google – this is an awesome post that highlights some of the inner workings of Google and how obsessed they are with Google+ and how it might not be healthy. This post has made its rounds so apologies if you have seen it already.

Five Takeaways from SXSW Interactive 2012 – my buddy Chuck Hemann takes a look at what five trends stood out to him at this year’s SXSW.

Stop Complaining and Work Harder at Conferences If You Want to Succeed – a lot of people bitched after this weekend on how conferences are worthless and how they are disappointed more times than not after attending. To me a conference is only as good as the work that you put in during it. This post highlights that thought.

Call for Regulation In the PR Industry – I don’t get into PR discussions too much these days. It is mostly because I really don’t practice it all that much. This post from Gini Dietrich piqued my interest because it is a hot-button topic and caused a good stir. Where do you stand on the issue?

Bonus Video

8 Responses to Regulating PR, Working Harder and Leaving Google
  1. ginidietrich
    March 16, 2012 | 8:10 am

    That darn blog post has created quite the stir. People DEFINITELY don’t want the apple cart upset. It’s given me a lot of fodder for consideration.

  2. jeffespo
    March 16, 2012 | 8:27 am

    @ginidietrich TY deary…

  3. jeffespo
    March 16, 2012 | 1:16 pm

    @jenniferwindrum thanks Bippy

  4. jenniferwindrum
    March 16, 2012 | 1:52 pm

    @jeffespo Thanks Better Bippy

  5. jeffespo
    March 16, 2012 | 3:52 pm

     @ginidietrich And you know what, you were 100% correct. People would rather let assholes do a job and worry about what regulations might cause than fix an issue. But hey we have a shiny new definition of PR YAY!!!!

  6. ginidietrich
    March 16, 2012 | 3:59 pm

     @jeffespo I hate the definition. You know that. But I’ve been privy to a strategy discussion that only begins with the definition change. If we are to require certification of the industry, it starts with having ONE definition (there are more than 250 right now) and to had it adopted by all. I don’t think the definition that came out of that exercise is the right one, but now I understand why PRSA did it. And, if they can keep moving that ball forward, they’re going to have my undying support.

  7. jeffespo
    March 16, 2012 | 7:27 pm

     @ginidietrich I can see that and wish I was as cool as you (but you know that) hopefully this super secret intel is awesome and you can un-piss off folks 🙂

  8. rachaelseda
    March 19, 2012 | 2:47 pm

    RT @Tinu Regulating PR, Working Harder and Leaving Google http://t.co/PSaJSPSE via @jeffespo

Regulating PR, Working Harder and Leaving Google

This week was kind of a whirlwind wrapping up a trip to SXSW and then coming back to three days filled of meetings. The weekend looks just as busy as we’ll be looking at the house we are under agreement on with an inspector. How was your week? Hopefully you are having just a good one with awesome weekend plans. So without further babbling, here’s this week’s edition of Five for Friday.

The Most Effective Marketing I Saw at SXSW – at conferences, brands blast you with their marketing messages. It makes sense and can be extremely effective. In this post, Tom Webster talks about how Chevy won his attention at SXSW.

Why I left Google – this is an awesome post that highlights some of the inner workings of Google and how obsessed they are with Google+ and how it might not be healthy. This post has made its rounds so apologies if you have seen it already.

Five Takeaways from SXSW Interactive 2012 – my buddy Chuck Hemann takes a look at what five trends stood out to him at this year’s SXSW.

Stop Complaining and Work Harder at Conferences If You Want to Succeed – a lot of people bitched after this weekend on how conferences are worthless and how they are disappointed more times than not after attending. To me a conference is only as good as the work that you put in during it. This post highlights that thought.

Call for Regulation In the PR Industry – I don’t get into PR discussions too much these days. It is mostly because I really don’t practice it all that much. This post from Gini Dietrich piqued my interest because it is a hot-button topic and caused a good stir. Where do you stand on the issue?

Bonus Video

8 Responses to Regulating PR, Working Harder and Leaving Google
  1. ginidietrich
    March 16, 2012 | 8:10 am

    That darn blog post has created quite the stir. People DEFINITELY don’t want the apple cart upset. It’s given me a lot of fodder for consideration.

  2. jeffespo
    March 16, 2012 | 8:27 am

    @ginidietrich TY deary…

  3. jeffespo
    March 16, 2012 | 1:16 pm

    @jenniferwindrum thanks Bippy

  4. jenniferwindrum
    March 16, 2012 | 1:52 pm

    @jeffespo Thanks Better Bippy

  5. jeffespo
    March 16, 2012 | 3:52 pm

     @ginidietrich And you know what, you were 100% correct. People would rather let assholes do a job and worry about what regulations might cause than fix an issue. But hey we have a shiny new definition of PR YAY!!!!

  6. ginidietrich
    March 16, 2012 | 3:59 pm

     @jeffespo I hate the definition. You know that. But I’ve been privy to a strategy discussion that only begins with the definition change. If we are to require certification of the industry, it starts with having ONE definition (there are more than 250 right now) and to had it adopted by all. I don’t think the definition that came out of that exercise is the right one, but now I understand why PRSA did it. And, if they can keep moving that ball forward, they’re going to have my undying support.

  7. jeffespo
    March 16, 2012 | 7:27 pm

     @ginidietrich I can see that and wish I was as cool as you (but you know that) hopefully this super secret intel is awesome and you can un-piss off folks 🙂

  8. rachaelseda
    March 19, 2012 | 2:47 pm

    RT @Tinu Regulating PR, Working Harder and Leaving Google http://t.co/PSaJSPSE via @jeffespo

Regulating PR, Working Harder and Leaving Google

This week was kind of a whirlwind wrapping up a trip to SXSW and then coming back to three days filled of meetings. The weekend looks just as busy as we’ll be looking at the house we are under agreement on with an inspector. How was your week? Hopefully you are having just a good one with awesome weekend plans. So without further babbling, here’s this week’s edition of Five for Friday.

The Most Effective Marketing I Saw at SXSW – at conferences, brands blast you with their marketing messages. It makes sense and can be extremely effective. In this post, Tom Webster talks about how Chevy won his attention at SXSW.

Why I left Google – this is an awesome post that highlights some of the inner workings of Google and how obsessed they are with Google+ and how it might not be healthy. This post has made its rounds so apologies if you have seen it already.

Five Takeaways from SXSW Interactive 2012 – my buddy Chuck Hemann takes a look at what five trends stood out to him at this year’s SXSW.

Stop Complaining and Work Harder at Conferences If You Want to Succeed – a lot of people bitched after this weekend on how conferences are worthless and how they are disappointed more times than not after attending. To me a conference is only as good as the work that you put in during it. This post highlights that thought.

Call for Regulation In the PR Industry – I don’t get into PR discussions too much these days. It is mostly because I really don’t practice it all that much. This post from Gini Dietrich piqued my interest because it is a hot-button topic and caused a good stir. Where do you stand on the issue?

Bonus Video

8 Responses to Regulating PR, Working Harder and Leaving Google
  1. ginidietrich
    March 16, 2012 | 8:10 am

    That darn blog post has created quite the stir. People DEFINITELY don’t want the apple cart upset. It’s given me a lot of fodder for consideration.

  2. jeffespo
    March 16, 2012 | 8:27 am

    @ginidietrich TY deary…

  3. jeffespo
    March 16, 2012 | 1:16 pm

    @jenniferwindrum thanks Bippy

  4. jenniferwindrum
    March 16, 2012 | 1:52 pm

    @jeffespo Thanks Better Bippy

  5. jeffespo
    March 16, 2012 | 3:52 pm

     @ginidietrich And you know what, you were 100% correct. People would rather let assholes do a job and worry about what regulations might cause than fix an issue. But hey we have a shiny new definition of PR YAY!!!!

  6. ginidietrich
    March 16, 2012 | 3:59 pm

     @jeffespo I hate the definition. You know that. But I’ve been privy to a strategy discussion that only begins with the definition change. If we are to require certification of the industry, it starts with having ONE definition (there are more than 250 right now) and to had it adopted by all. I don’t think the definition that came out of that exercise is the right one, but now I understand why PRSA did it. And, if they can keep moving that ball forward, they’re going to have my undying support.

  7. jeffespo
    March 16, 2012 | 7:27 pm

     @ginidietrich I can see that and wish I was as cool as you (but you know that) hopefully this super secret intel is awesome and you can un-piss off folks 🙂

  8. rachaelseda
    March 19, 2012 | 2:47 pm

    RT @Tinu Regulating PR, Working Harder and Leaving Google http://t.co/PSaJSPSE via @jeffespo

Regulating PR, Working Harder and Leaving Google

This week was kind of a whirlwind wrapping up a trip to SXSW and then coming back to three days filled of meetings. The weekend looks just as busy as we’ll be looking at the house we are under agreement on with an inspector. How was your week? Hopefully you are having just a good one with awesome weekend plans. So without further babbling, here’s this week’s edition of Five for Friday.

The Most Effective Marketing I Saw at SXSW – at conferences, brands blast you with their marketing messages. It makes sense and can be extremely effective. In this post, Tom Webster talks about how Chevy won his attention at SXSW.

Why I left Google – this is an awesome post that highlights some of the inner workings of Google and how obsessed they are with Google+ and how it might not be healthy. This post has made its rounds so apologies if you have seen it already.

Five Takeaways from SXSW Interactive 2012 – my buddy Chuck Hemann takes a look at what five trends stood out to him at this year’s SXSW.

Stop Complaining and Work Harder at Conferences If You Want to Succeed – a lot of people bitched after this weekend on how conferences are worthless and how they are disappointed more times than not after attending. To me a conference is only as good as the work that you put in during it. This post highlights that thought.

Call for Regulation In the PR Industry – I don’t get into PR discussions too much these days. It is mostly because I really don’t practice it all that much. This post from Gini Dietrich piqued my interest because it is a hot-button topic and caused a good stir. Where do you stand on the issue?

Bonus Video

8 Responses to Regulating PR, Working Harder and Leaving Google
  1. ginidietrich
    March 16, 2012 | 8:10 am

    That darn blog post has created quite the stir. People DEFINITELY don’t want the apple cart upset. It’s given me a lot of fodder for consideration.

  2. jeffespo
    March 16, 2012 | 8:27 am

    @ginidietrich TY deary…

  3. jeffespo
    March 16, 2012 | 1:16 pm

    @jenniferwindrum thanks Bippy

  4. jenniferwindrum
    March 16, 2012 | 1:52 pm

    @jeffespo Thanks Better Bippy

  5. jeffespo
    March 16, 2012 | 3:52 pm

     @ginidietrich And you know what, you were 100% correct. People would rather let assholes do a job and worry about what regulations might cause than fix an issue. But hey we have a shiny new definition of PR YAY!!!!

  6. ginidietrich
    March 16, 2012 | 3:59 pm

     @jeffespo I hate the definition. You know that. But I’ve been privy to a strategy discussion that only begins with the definition change. If we are to require certification of the industry, it starts with having ONE definition (there are more than 250 right now) and to had it adopted by all. I don’t think the definition that came out of that exercise is the right one, but now I understand why PRSA did it. And, if they can keep moving that ball forward, they’re going to have my undying support.

  7. jeffespo
    March 16, 2012 | 7:27 pm

     @ginidietrich I can see that and wish I was as cool as you (but you know that) hopefully this super secret intel is awesome and you can un-piss off folks 🙂

  8. rachaelseda
    March 19, 2012 | 2:47 pm

    RT @Tinu Regulating PR, Working Harder and Leaving Google http://t.co/PSaJSPSE via @jeffespo

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